Wellington Barreto
About
My job is to make AI work inside companies, in processes that already exist.
I am also a co-creator of Procurement Meetup Brazil.
Areas of work
- ProcurementAI agents in the purchasing process, from sourcing to payment. This is what Supplify does.
- SalesAccount research, qualification and proposal preparation with AI. The salesperson still makes the call.
- MarketingContent and campaigns produced with agents, and presence in the answers of AI search engines.
The human role in an AI agent
Human-in-the-loop
The agent suggests and waits. Every step depends on your approval.
Human-on-the-loop
The agent acts on its own, within rules. You watch and interrupt when needed.
Human-in-command
You set the goal and the limits. The agent executes, and the outcome is your responsibility.
Speaking
I talk about AI applied to procurement, sales and marketing, for companies and events.
23rd Fórum de Compras & Sourcing
- AI applied to procurement
- The human role in AI agents
- AI in B2B sales
- AI in B2B marketing
- Getting an AI project out of the pilot stage